Parents · 8 min
Parent guide: when your athlete's dream starts getting real
A parent guide to the emotional and operational process when attention arrives — how serious families stay in command without freezing the dream.
Insights
For families who want the long game.
Practical guidance for athlete families on architecture, professional oversight, school-path decisions, and long-term wealth — written by Chris Conover for parents who want clarity when the room gets loud.
Representation · 7 min
How to choose an NIL agent without getting sold
What actually matters in agent selection, pitfalls that hurt athlete families, and how to supervise representation without surrendering the household.
College · 7 min
Choose the school for fit, not just NIL dollars
Why school fit beats headline NIL numbers, how to run a family scorecard, and the real costs of transferring out of a bad match.
Tax & entities · 7 min
High school NIL and LLCs: dos and don'ts
A deep, parent-friendly guide to NIL tax basics and LLC decisions for high school families — grounded in public IRS guidance without fake DIY certainty.
Family process · 8 min
Hire the GM before the agent
Why athlete families should install Financial GM architecture before the first serious agent conversation — and how that sequence protects the household.
College · 7 min
School-path decisions belong with the family
College and transfer choices are household decisions with academic, financial, and developmental consequences. How Athlete GM keeps the family in command.
Governance · 7 min
We supervise specialists. We don’t negotiate their deals.
Why Hudson draws a hard line against deal negotiation — and how supervising the professional stack protects athlete households.
Work with us
Ready for a private conversation?
When the household needs a GM — not more noise — start here.